Description

The amusing tale of two siblings, a truckload of batteries, and an excellent intend to provide lighting--and new business possibilities--to Ghana At age 47, Whit Alexander, the National co-creator of the Cranium game, chose to begin a new business promoting inexpensive products and services to lower-income villagers in Ghana, West Africa. His brother Max, a correspondent, came along to inform the tale. Neither of these might have predicted simply how much of an experience they’d discover there. In Ghana, Whit's original objective would be to market a superior quality regular AA battery that off-grid villagers can use to power their radios and lights, in addition to to demand their mobile phones.